☆ Free Webinar ☆

☆ Free Webinar ☆

Drive Customer Loyalty:

Strategies for a Thriving Dealership

Two men are inside a motorcycle dealership, examining a notebook. One man is wearing a white shirt, and the other is in a black leather jacket. A motorcycle is parked in front of them.

Wed, May 7, 2025 @12pm CT

Join us for an exclusive webinar where we'll introduce the innovative Lifecycle Clock—a strategic tool designed to align dealership operations with your customer’s lifecycle. Learn how to nurture your customer base to increase overall dealership value and drive long-term loyalty.

Two men sitting on a white boat seat in a boat dealership, inspecting and discussing boat features, with numerous boats displayed in the background.
Person handing motorcycle keys to another person outdoors with a motorcycle in the background.
Close-up of a dock cleat with black rope tied around it, at a marina with boats and palm trees in the background.
Close-up of a row of black and orange motorcycles in a showroom, with two people shaking hands in the background.

What you’ll learn

  • Roadmap

    A clear roadmap of the Lifecycle Clock stages and how each phase influences customer decisions

  • Tactics

    Proven engagement tactics tailored to every stage—from first inquiry through long‑term service loyalty

  • Alignment

    Strategies for aligning your dealership’s departments (sales, service, parts) with key lifecycle touchpoints

  • Metrics

    The critical metrics and KPIs you need to track success and demonstrate ROI on your lifecycle initiatives

  • Execution

    A practical, step‑by‑step action plan to integrate lifecycle‑based processes into your daily operations

  • Personalization

    Best practices for using data and personalized communications to nurture relationships and boost customer lifetime value

Max Materne, smiling, wearing a white shirt and a burgundy blazer, standing with arms crossed in front of a cityscape with tall buildings and a partly cloudy sky.

Meet your instructor

Max Materne

A former dealership owner and operator, he spent the last eight years consulting with hundreds of powersports, marine, and RV dealerships across the country. His mission is to help dealers build lasting customer relationships by understanding and improving the full ownership lifecycle—insights he'll share in this focused, actionable session.

The Ownex Mission

To improve the ownership experience by aligning dealership operations to the customer lifecycle.

☆ Free Webinar ☆

☆ Free Webinar ☆

Drive Customer Loyalty:

Strategies for a Thriving Dealership

Two men are discussing a motorcycle in a showroom. One is wearing a leather jacket and the other is in a white shirt. They are looking at a document together.

Wed, May 7, 2025 @ 12pm CT

Join us for an exclusive webinar where we'll introduce the innovative Lifecycle Clock—a strategic tool designed to align dealership operations with your customer’s lifecycle. Learn how to nurture your customer base to increase overall dealership value and drive long-term loyalty.